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The Entrepreneurship Chronicle :: August 2009 Issue :: 48 |
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Dear [fname],
I hope you have made progress on your entrepreneurial vision and that you gain value from this issue of The Entrepreneurship Chronicle!
In Chapel Hill, we are holding Entrepreneur & Social Entrepreneur Meetups once per month at my home. If you live in the area and care about changing the world, come on out. Details on the meetups can be found on the Facebook Group.
Entrepreneurially Yours,
Ryan P. Allis, CEO
iContact Corp.
2635 Meridian Parkway
Durham, NC
www.iContact.com
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Table of Contents
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Entrepreneur & Social Entrepreneur Meetup #30
Zeromillion
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The Council for Entrepreneurial Development (CED) is a private, non-profit organization founded in 1984 to identify, enable and promote high-growth, high-impact companies and accelerate the region's entrepreneurial culture. CED is headquartered in the Research Triangle Park and focuses on providing the know-how, networking, mentoring and capital formation resources to new and existing high-growth entrpreneurs through conferences, programs and web-based resources.
When you join CED, you'll receive discounts on programs, capital connection, mentoring and value-added networking. Your membership dues, programs revenues and contributions from individuals, companies and foundations support CED to fulfill its educational mission. You can take advantage of the member-only events, speak at a CED program or write a guest column for publication with your paid membership.
(To learn more or get involved visit: www.cednc.org/ )
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Investigating Gender Inequality in Tanzania
Ryan Allis
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 I have just returned from visiting Tanzania. I was there from July 5th through July 12th. On this, my second trip to Karagwe, Tanzania, I had only one week to learn as much as I possibly could about local conflict - the reasons behind it, who was often involved, and possible solutions.
Thanks mostly to Juma Masisi, Director of WOMEDA (the Women's Emancipation and Development Agency), I managed to talk with over thirty women, all of whom shared their amazing stories with me. The women's experiences all demonstrated the seemingly archaic gender gap that remains not only in the town of Karagwe, but in many villages across the globe.
So I began my work to speak with these women connected to WOMEDA in this small rural village in Tanzania.
In front of a clay brick house, kneeling on mats woven by the calloused hands of the women sitting opposite me, I began with my own story of how my rights had been violated when I was 17 years old.
I had hopes that being open and candid with the women would bridge some of the cultural gaps and language barriers that I thought could prevent the comfort that fosters honesty. With repetitive "Poles" (which means sorry in Swahili) as Juma translated, the women grew more serious. After I explained my experiences and how they influenced my interest in gender inequality, I asked them if they would share their stories with me. One by one, the women elaborated on their struggles.
(Read the Rest of this Article Here....)
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How to Create High-Value Presentations
Joseph Sommerville, Ph.D.
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In challenging economic times, buyers look for value. The more you provide, the more likely you are to become the provider of choice. Presentations offer excellent opportunities to provide that value at different stages of the business development cycle.
5 Ways to Create More Value in Your Presentations
1. Solve a problem instead of peddling programs.
People know when they're being sold to and it makes them uncomfortable. Prospects invest their time in attending or listening to a presentation because they believe it will benefit them in some way. They don't attend to hear a thinly veiled sales presentation.
Violating those expectations by promising one thing and delivering another constitutes a "bait and switch" that quickly turns prospects off. Prove to them they've made a wise investment by placing your focus on education instead, and you'll find a more receptive audience.
When you can solve a problem or remove some pain, you're positioned as a resource instead of a vendor. The problem you address should resonate with the audience's experience. That means you need to do some audience analysis as you prepare the presentation. Think about:
- What questions does your target market ask most frequently?
- What three challenges do they regularly face in business?
- What are the top mistakes people in similar situations make?
(Read the Rest of this Article Here....)
With his new book Rainmaking Presentations: How To Grow Your Business by Leveraging Your Expertise, Joseph Sommerville, Ph.D. helps you add influence to your expertise and make more money during challenging economic times. - Learn more at RainMakingPresentations.com
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Zero to One Million: How I Built My Company to $1 Million in Sales . . . and How You Can, Too
Ryan Allis
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Book Description
Do You Want to Become a Multi-Millionaire Entrepreneur? Here's How.
By the time Ryan Allis had reached the age of twenty-one, he had achieved the financial goal most people just dream about: He made built his company to one million in sales. Allis has since grown his company iContact Corp., a provider of Web-based email marketing and online communication softwares, to $28 million per year in sales, and has helped numerous clients increase their sales dramatically.
Now Allis shares the secrets of his lightning-fast success with you. In Zero to One Million, he details his simple yet innovative evaluation system of "Market-Advantages-Return" to help you determine if your business idea is viable. Once you have a solid foundation, you can apply his advice for successfully running your business-from initial planning to managing high-speed growth.
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Evaluate your business idea using the innovative MAR system
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Write a business plan sure to excite your investors
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Launch your company with minimal expenditure
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Boost online sales using cutting-edge marketing strategies
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Watch all your hard work transform into millions
Did you know that eighty-one percent of millionaires are entrepreneurs? Join the pantheon of successful businessmen and women with Zero to One Million.
About the Author
Ryan P. Allis is CEO of iContact Corp., a venture-backed email marketing and online communications firm that has grown from nothing to over $28 million in annual sales and 165 employees. Ryan is also the Chairman of the web marketing firm Virante, Inc.
(Buy the Book....)
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Do you have a Facebook account?
If so, Ryan's on Facebook too. Just look up Ryan
Allis (the one at UNC-Chapel Hill). Send
Ryan a message or a friend request. |  |
Ryan
also uses LinkedIn. If you want to connect to Ryan
on Linked in just look him up and send a connection
request to allisr [at] icontact.com.
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Or Follow Ryan on Twitter:
ryanallis
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Don't
have Facebook or LinkedIn but still want to ask Ryan
a question? Feel free to email Ryan at allisr [at]
icontact.com. Thank you!
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This concludes issue #48 of The Entrepreneurship Chronicle. If you are not subscribed and would like to subscribe, please visit http://www.zeromillion.com. If you would like to contribute content, become involved with the zeromillion.com team, make suggestions, or provide feedback please feel free to contact us at info@virante.com.
This newsletter is published by www.zeromillion.com with support from the Entrepreneurs' Coalition. The newsletter is sent using the iContact email marketing software.
Comments/Suggestions: myoung@virante.com
Contribute Content: jbohall@virante.com
Contact Publisher: jstaub@virante.com
Inquire About Services: info@virante.com
Archives online at: http://www.zeromillion.com/echronicle/
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Virante is a full service interactive marketing agency providing services including social media marketing, search engine optimization, website development, web marketing consulting, blog deployment, link building, CPC spend management, print design, and much more.
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Virante's Free SEO Tools
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More FREE SEO Tools can also be found at http://www.Virante.com
Interested in having a branded-version of these products for your SEO group? Contact Russ Jones - rjones@virante.com.
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If your organization is interested in any of our services, please contact Virante's Director of Client Services, Jake Bohall, at (919) 459-2834 or jbohall@virante.com or Submit an RFQ.
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"I studied the lives of great men and famous women, and I found that the men and women who got to the top were those who did the jobs they had in hand, with everything they had of energy and enthusiasm and hard work"
- Harry Truman, former U.S. President
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