Personal marketing makes it easier to sell, by building relationships nurtured on awareness, value and trust. Make your relationships more fruitful by making them personal. Use these powerful yet simple tips from the book, "Secrets of Power Marketing: Promote Brand You". It is the first guide to personal marketing for non-marketers. When deciding to buy we first buy you, then your company and then your product. Understand the importance of that sequence. We would rather buy from someone we know and like.

How can you build the relationships with your clients and prospects? Follow these 7 examples. You will be pleasantly surprised with the results.

1. Say "Thank You"

Everyone wants to hear 'Thank You'. The easiest way to say thank you is verbally - but the most powerful and memorable is with a hand written note. We receive so few hand written notes that we read them first and value them because we know you took the time to write it personally. Say thank you to your clients for the opportunity to work with them. Say thank you for considering you - even if they did not hire you. Look for opportunities to say thank you; thanks for the lead, information, invitation, advice, idea, introduction, publishing your article.

QUOTE: "The torment of precautions often exceeds the dangers to be avoided. It is sometimes better to abandon one's self to destiny." - Napoleon Bonaparte

Have you ever felt on the verge of something BIG in your business, that the next level is just within your reach, and at the same time, wondering if you have what it takes to make it happen, if you can actually handle it? There was a point in time when I curiously observed this with colleagues, students and Mastermind Clients of mine.

I had wondered, "Why is everyone around me so afraid of the next level? Why don't they just reach out for it and make it happen?" Well, after some reflection, it dawned on me that my clients were essentially holding up a mirror for ME, as deep inside I'd been feeling the same fear of leaving my current comfort zone for something much bigger.

You see, things had been going great in this business, and yet, I kept having this nagging feeling that the next BIG level was about to show up (speaking now, from hindsight, it was right smack in front of me. Duh.) And at the same time, it seemed I was being asked by the Universe to really STEP UP my personal growth. "Healer, heal thyself". I saw how, to teach others about this 'Marketing and Mindset' stuff on a GRAND scale, I had to surrender even more to what was possible for me. You'd think this would have been easy, but somehow, for both my clients AND for me, it was still a challenge.