The Entrepreneurship Chronicle
Zero Million - The Entrepreneurship Chronicle
  The Entrepreneurship Chronicle :: January 2010 Issue :: 53

Editor: Ryan Allis
Sent With: iContact


QUOTE OF THE MONTH

"The pessimist sees difficulty in every opportunity. The optimist sees opportunity in every difficulty."

~Winston Churchill


Dear [fname],

Welcome to the Entrepreneurship Chronicle! I hope you have made progress on your entrepreneurial vision and that you gain value from this issue of The Entrepreneurship Chronicle!

In Chapel Hill, we are holding Entrepreneur & Social Entrepreneur Meetups once per month at my home. If you live in the area and care about changing the world, come on out. Details on the meetups can be found on the Facebook Group.

Entrepreneurially Yours,
Ryan P. Allis, CEO
iContact Corp.
2635 Meridian Parkway
Durham, NC
www.iContact.com


   Table of Contents
Non-Profit of the Month
Flying Kites

Flying Kites

Flying Kites is a non-profit organization that seeks to raise the standards of care available to the world's poorest children. They focus their efforts on orphaned children, working to provide them with a home and an education to help them succeed in a complex, changing world.

Currently, Flying Kites is working on building a home for abandoned, abused and orphaned children in Kenya. The ten-acre farm will soon be home to many disadvantaged children. To donate or get involved, visit FlyingKitesGlobal.org.

Flying Kites is also pleased to announe a new fundraising program: Adventure Challenges. Challengers choose one of six exciting adventure expeditions, and, if they meet their fundraising target, they are able to take that trip for free! Learn more about Adventure Challenges at www.fkadventurechallenges.org.

(To learn more or get involved visit: www.flyingkitesglobal.org/ )

New Years Resolutions for Your Business
Mark Karavan

With the new year coming soon, the resolved and motivated (a class certainly well-represented by business owners) are going to be tackling some big resolutions for 2010. If you are looking for ways to improve the efficiency and productivity of your employees, it may be wise not only to look forward, but backward as well.

Let's take a look back at an experiment that took place back in the 1920's. Elton Mayo, a Harvard Business school professor, decided to conduct an experiment at Chicago's Western Electric Hawthorne Works factory. Here, female employees were assembling telephone relays, a mechanism made of forty parts that had to be assembled and dropped into a chute when finished. The work was somewhat boring and monotonous, so Mayo decided to see what variables could be implemented to decrease fatigue and increase output.

Female employees were selected in groups of six to participate in the studies, during which time they would continue to work, but under frequently changing conditions. The original work week consisted of a nine-to-five, six days a week (Saturdays included) with no breaks and for a steady wage. During the course of Mayo's experiment, the girls were put on piece-work, given rest periods of varying lengths, allowed to go home earlier, and offered a free hot meal by the company, all of which appeared to show an increase in worker productivity. It appeared at this point that the variety added to an otherwise boring day helped decrease fatigue among the workers, thus leading to their overall increased productivity.

(Read the Rest of this Article Here....)

2009 By the Numbers
Ryan Allis

In 2009 I've slowed down a bit from 2008 and focused on iContact and Nourish International. I had to reduce some commitments to be able to do that and left three other non-profit Boards. After my mom hurt her arm and two of my friends were diagnosed with cancer in October I slowed down a bit at the end of the year and didn't hold any Entrepreneur or Social Entrepreneur meetups the last three months. They'll be back in January.

I still ended up racking up some good frequent flyer miles riding in 72 planes in 2009 (down from 74 in 2008) and spoke to about 5700 people this year (down from 8500 in 2008). I very much enjoy public speaking. Most recently I've been speaking about how to change the world through business and social entrepreneurship.

(Read the Rest of this Article Here....)

The One Thing You Do Everyday that Keeps You From Making 7 Figures
Fabienne Fredrickson

I've been hearing this one question a lot recently: "Fabienne, what did you actually DO to multiply your 1ncome so quickly? How did you get to a million and can I do it too?" Well, the answer is "Yes, you can do it too" and it's important to realize that it comes down to several different things: Authentic and compelling marketing, systems for everything, a team, different sources of income, leverage, etc.

But, believe it or not, those are actually the easy part, because you can be shown exactly how to do this (I show you how in my Workshop-in-a-box). The difficult part is actually a two step process, two steps that seem very simple on the outside, but that few people actually DO anything about. In fact, this is so deceptively simple that most people ignore its importance and look for something way more complex. But it comes down to:

1. Making a decision

2. Doing what it takes

(Read the Rest of this Article Here....)


Fabienne Fredrickson, The Client Attraction Expert, is founder of the Client Attraction System, the proven step-by-step program to help you attract more clients, in record time and consistently.

Zero to One Million: How I Built My Company to $1 Million in Sales . . . and How You Can, Too
Ryan Allis

Book Description

Do You Want to Become a Multi-Millionaire Entrepreneur? Here's How.

By the time Ryan Allis had reached the age of twenty-one, he had achieved the financial goal most people just dream about: He built his company to one million in sales. Allis has since grown his company iContact Corp., a provider of Web-based email marketing and online communication softwares, to $28 million per year in sales, and has helped numerous clients increase their sales dramatically.

Now Allis shares the secrets of his lightning-fast success with you. In Zero to One Million, he details his simple yet innovative evaluation system of "Market-Advantages-Return" to help you determine if your business idea is viable. Once you have a solid foundation, you can apply his advice for successfully running your business-from initial planning to managing high-speed growth.

  • Evaluate your business idea using the innovative MAR system
  • Write a business plan sure to excite your investors
  • Launch your company with minimal expenditure
  • Boost online sales using cutting-edge marketing strategies
  • Watch all your hard work transform into millions

Did you know that eighty-one percent of millionaires are entrepreneurs? Join the pantheon of successful businessmen and women with Zero to One Million.

About the Author

Ryan P. Allis is CEO of iContact Corp., a venture-backed email marketing and online communications firm that has grown from nothing to over $28 million in annual sales and 165 employees. Ryan is also the Chairman of the web marketing firm Virante, Inc.

(Buy the Book....)

Connect With Ryan
Connect Via Facebook

Do you have a Facebook account? If so, Ryan's on Facebook too. Just look up Ryan Allis (the one at UNC-Chapel Hill). Send Ryan a message or a friend request.

Connect Via Linked In Ryan also uses LinkedIn. If you want to connect to Ryan on Linked in just look him up and send a connection request to allisr [at] icontact.com.

Follow on Twitter

Or Follow Ryan on Twitter: ryanallis

Don't have Facebook or LinkedIn but still want to ask Ryan a question? Feel free to email Ryan at allisr [at] icontact.com. Thank you!

Closing Notes

This concludes issue #53 of The Entrepreneurship Chronicle. If you are not subscribed and would like to subscribe, please visit http://www.zeromillion.com. If you would like to contribute content, become involved with the zeromillion.com team, make suggestions, or provide feedback please feel free to contact us at info@virante.com.

This newsletter is published by www.zeromillion.com with support from the Entrepreneurs' Coalition. The newsletter is sent using the iContact email marketing software.

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