The reading level for this article is Moderate
If you have the desire to learn and you believe you can be taught to write your own sales copy, go out now and buy a David Garfinkel’s book, Killer Copy Tactics. You will not be disappointed because you will learn how to create original sales copy. This is really a remarkable book when you consider everything else on the market is just templates for those would be entrepreneurs that want to just fill in the blanks.
Nothing wrong with templates, but can you imagine the sales growth with original, persuasive copy that is fresh to your prospect? While David Garfinkel claims that anyone can be taught to write original sales copy, I have my doubts. Ignore this statement. However, if you have any belief that you can write, have a creative spark, and want to stand out as an original and persuasive voice on the Internet this is the text for you.
If you cannot write and cannot be taught, use templates. There are good ones out there you can purchase or better yet find and pay for this expertise. Your financial future can depend on the quality of your sales copy.
