How a German Widow Entrepreneur Survived the After-War Economy
By Malcolm Bohall on 2009-11-03 18:52:41
On November 9, 1989 the Berlin Wall opened and Germany united after the Cold War. Numerous lives were lost and businesses were struggling to get back on their feet after a brutal recession. When Beate Uhse lost her husband in the war, she was reluctant to release her shop and came up with ideas to stay in business. She quickly noticed how fruit and candy were very popular among the crowds and how erotica was spreading quickly across the nation. Beate had shown flair for the dramatic over the years, so she began to sell candies and fruits in her sex shop and began noticing a rise in her sales.
She also sold birth control, which sent her over the top with law suits charging her with promoting fornication, but she laid her trust and prayers with her dead husband to keep her afloat. She soon had a line of sex stores and had a stroke of genius by handing out copies of her glossy mail catalogue. Long lines quickly formed and all her woes were pushed away as she quickly became a top entrepreneur of her time in a country in dire need.
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