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A POCKET FULL OF BUSINESS CARDS
Meeting new people in person is still one of the best ways to market your services. If you do a good job at this, you will quickly end up with a desk drawer filled with business cards. But then what do you do with them? Timely and consistent follow-up is the key to successful marketing. Meeting someone once is rarely enough to bring you business -- repeated contacts are what do the trick. You always want to follow up with prospective customers, of course, but you should also follow up with potential referral sources. A good referral source is someone who interacts with your desired customers on a regular basis. For example, as a business coach who works with many start-ups, I look for referrals from accountants, attorneys, career counselors, and people who teach small business

Wanted: 100 Referral Partners
If you've been in business for more than five minutes, you already know that the best way for any self-employed professional to get clients is by referral. But the process of building sufficient word of mouth to produce the number of clients you need can seem daunting. You can count on some referrals from your existing clients and people who already know you, but that's a fairly limited number. How can you start getting referrals from people outside your circle?   Actually, a better question is how to increase the size of your circle to include more people. In order to refer you business, people need to know, like, and trust you. They want to be sure that you will take good care of the clients they send you. For that, they'd like to be better acquainted than just hearing your name

Online Home Based Business Opportunity
Are you looking for an online home based business opportunity? You’ve probably already found out that the possibilities are almost endless. Do a search online for "online home based business opportunity" and you are going to get so many results that you may not know where to begin checking out the different offers. There is also the fact that, although there are several reputable companies that will offer you a good online home based business opportunity, there are also those that are just looking to steal your money. You will want to know which companies that offer you an online home based business opportunity are legitimate, and which ones are out to scam you. There are a couple of "red flags" that you can look for when you are investigating an online home based bu

Virante
Virante is a leading web marketing consulting firm that assists high potential start-ups and established Fortune 1000 organizations launch brands and build sales on the web. Its focus is in launching integrated search marketing, CPC, email, and online advertising campaigns as a catalyst to the web positioning efforts of high potential new brands or companies. Virante provides ebusiness and web marketing consulting services to a select number of high potential start-ups or to esta

Ryan Deiss
I like this guy. Ryan Deiss is a self-made success on the Internet. I ran across his 2002 publication, The Great Ezine Experiment&ldots;How to Create Unlimited Profits on a Limited Budget." I loved the simple, straight forward, sequential presentation of information both valuable and timely even in 2005 for successful Internet start-ups. He offers a "proven, step by step formula for turning a simple newsletter/ezine into your very own online empire." What he also offers is practical advice for the would be entrepreneur on a limited budget that works. Ryan Deiss stresses that a moderate start-up investment and a simple newsletter/ezine product for a targeted niche market can generate the audience (subscribers) to sustain a viable Internet income. He also stresses that this is not a get

Mentors In Motion
Val Smith is a bright guy who is a great promotionist. I’m not sure he has a strong business foundation because the system he promotes, Mentors in Motion, to my knowledge isn’t making anyone a dime. I love helping people create businesses that reflect their dreams and that make them money. Don’t spend your money, especially those valuable start-up dollars, on anything that doesn’t come with a dedicated support system. I don’t know anyone who hasn’t profited, both literall

The KEY To A Winning Internet Marketing Strategy Is To Master ONE Technique First
New to the Internet and Internet Marketing? Looking to stack your claim of Internet "RICHES" by starting up a online business of your own? Aren't we all. I remember when I first got started online... I didn't have a clue where to start, how to start, let alone, how to market my business online. It was so overwhelming because everytime I typed in the keywords "Internet Marketing" into a search engine I would literally receive hundreds of thousands of results about "How to market your business on the Internet". Where do you start when your getting that many results? And... more importantly, who do you believe when you start going through them? I'm sure some of you experienced the same feelings and thoughts I did when you first got started and/or are feeling right now if yo

Val Smith
Val Smith is a bright guy who is a great promotionist. I’m not sure he has a strong business foundation because the system he promotes, Mentors in Motion, to my knowledge isn’t making anyone a dime. I love helping people create businesses that reflect their dreams and that make them money. Don’t spend your money, especially those valuable start-up dollars, on anything that doesn’t come with a dedicated support system. I don’t know anyone who hasn’t profited, both literal

Advertising On A Budget -- Using Print To Drive Traffic Online (Part 1)
I decided to try something a little different and illustrate the marketing challenges of a small business. I'm using one of my clients, PrescottWeddings.com.   PWC is an online resource guide for couples planning their weddings. Along with a ton of information for brides and grooms, the site includes a resource guide where local businesses can advertise their products and services.   We launched PWC in November 2001. Like many start-up businesses, PWC didn't have much money for marketing. Yet we had two major challenges (three counting the limited budget):   1. PWC had to attract two kinds of target markets to the site -- advertisers and couples -- essentially at the same time. And if that wasn't bad enough, we had to appeal to each group even though one was dependent on t

The Risks Of Entrepreneurship
The "spark" for many entrepreneurs is seeing an opportunity that doesn?t yet exist. Ted Turner, for example, launched CNN because he perceived that people wanted more television news than they were being offered. It took a lot of patience on Turner?s part to realize the vision, but he had read the market in a way that few "experts" did at the time.In realizing the promise of CNN, Turner demonstrated another facet of the entrepreneurial spirit, persistence. There are a lot of bright ideas that never reach fruition; taking a "raw" idea and converting it into a successful business model is very hard work.And that work never stops. No matter how innovative your idea, the competition is always just behind you. With anything less than constant creative effort on your part, they may not sta



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