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Ken McCarthy is a visionary. I don’t often write these words about any of the online marketers, but here is squarely applies. He was a creative genius back in his early days at Princeton where he quickly recognized the Internet for the potential it held for the delivery of direct marketing pieces for businesses. He knew early on that this was the future, the new media, and the place to channel his tremendous energies.
In 1989, Mr. McCarthy started Marketing Solutions, a business devoted to direct marketing. With his knowledge of the inherent potential of the Internet, it was a simple transition to for E-Media, a company devoted to discovering money making opportunities via the web. Here is a man who understands advertising in all forms of media, and one who could translate the positives of each form to an online format.
Again, Ken McCarthy is worth your attention. He is a well known speaker. Catch him if you get the opportunity. He paid his dues, respected talent and creativity, and found applications for business through the Internet that product profits.