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Business Communications Marketing | | President | 10/18/2002 | Small Business Owner
Denise Segovia is President and CEO of Business Communications Marketing and President of an online classified service

What kind of training or education did you acquire before your venture?
Self taught experience in web design and marketing.

What services or products does your organization offer?
Located In West Central Florida. We offer online marketing for local brick and mortar businesses as well as national advertising.

What type of business or organization do you operate?
Presently we operate as a limited partnership.

How many employees do you currently have?

How did you originally discover the idea for your organization?
Saw a need for a Internet based Classifieds modeled after what the public is acclimated to; a regional classifieds in newspaper style format geared to their local market or region of the country.

How did you originally fund your organization?
Our market growth and presence is mostly credited to a lot of sweat equity promotionand personal efforts

Are you the founder of your organization?

Do you believe there is any distinct culture within your organization? If so, please describe it.

What obstacles or challenges have you faced in your organization?
Our biggest obstacle has been in overcoming the endless plethora of sites devoid of any meaningful content for the benefit of the consumer and the apathy that this breeds iun the marketplace.

Did you accept any advice along the way? Do you believe new organizations should be open to such advice?
Getting the proper advice from people knowlegeable in the field of endeavor of any start up entrepenuer is essential to the success of any young business.

Did you receive any help along the way from other businesses or organizations? If so, how and from whom?
S.C.O.R.E. stands for Service Corp of Retired Executives with local chapters across the U.S.

What have been the keys to success in your business? What do you believe are the keys to success?
Sweat Equity and market research

What kind of relationship do you establish with your customers or clients?

What types of marketing do you employ?
Search Engine positioning and links

Do you employ any web or online marketing?

What role does trust play in business or in your organization?

Did you struggle with starting your own organization or venture? Why did you decide to begin on your own?
Yes I often had the desire to set my own course and not navigate by another sailors compass.

What books or resources would you recommend for individuals starting off now?

Do you notice any trends in the marketplace? If so, what are they?

Do you believe networking and contacts are important? If so, how?
Networking and relationship building is a primary factor in the success of any business

What do you think about contracts and other legal obligations? Are they important in your business?
Learn and copy the success of others.

If there is one thing that would sum up your advice to new entrepreneurs, what would it be?

What, if any, final advice do you have for new entrepreneurs?
Before getting started know thyself and realize what commitments and sacrifices you will need to make to be successful.

This addedinterviews article was written by Denise Segovia on 3/9/2005

Denise Segovia Business Communications Marketing Small Business Owner