Category: Marketing

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“Bio Basics” How Much Is Too Much?”

The reading level for this article is All Levels Knowing what to include in a bio can be intimidating for business owners, but it doesn’t need to be. Just think, the last time you read someone’s bio, what was going...

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Marketing the Real You

The reading level for this article is Novice I often wonder how the practice began of pretending to be someone else in order to market your business. You know what I’m talking about — it’s the marketing face,...

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